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Archive for October, 2006

$9.16

MEAT, POULTRY, AND FISH CUTTERS AND TRIMMERS
City: NEW HAVEN, VT
Order Number: 42722
Basic Job Information: $9.16 - $9.16, Full-time
Required Education: No Educational Requirement
Required Experience: No Experience Requirement
REFER ON JOB ORDER NUMBER 42721 FIRST UNTIL FILLED. TO START APPROX. 10/16/2006 TO 11/25/2006. Will perform all facets of […]

Flying Blind

BusinessWeek: “The dirty little secret of Silicon Valley is that no one knows exactly who is going where on the Web. That flies in the face of the impression that online advertising is the most dependably trackable ad medium of all time, a big reason spending on Web ads is expected to grow 33% […]

Weary Of Being Marketed To Incessantly

HuffPost: “It was bound to happen: Backlash against the most popular sites on the web, once so new and exciting, now tarnished by populist appeal and the fact that people like WSJ reporters know about them. Today the WSJ reports that MySpace users are growing weary of being marketed to incessantly through fake friend requests, […]

Running A Truly Successful Marketing Campaign On Craigslist

Another cottage industry has been born on Craigslist. That’s what happens when you build a platform.
Craig, by golly, you ARE the king!

Vw On Viral: “you Just Can’t Predict What Will Happen.”

NYT: Sometimes marketers find that in the end, the unplanned is what works best. Crispin Porter placed a new crop of Volkswagen commercials on YouTube and a handful of people watched them. Then a user uploaded a grainy version of one of the same commercials. It has been viewed more than 1.7 million times.
“You can’t […]

Hewitt On Oprah

Don Hewitt, creator of “60 Minutes” and Cronkite’s former executive producer: “Oprah is to television what Walter Cronkite was at one time… There is no broadcast that anyone wants to be on more to publicize anything than Oprah.” Link
Ain’t that right.